Why Investors Should Care About the SEC’s and FINRA’s Adoption of the Regulation Best Interest Rule Package and What It Means for Investors

You would think that if you hire a brokerage firm or broker-dealer to advise you on investments and investment strategies, they would always act in your best interest as the Investor hiring them.  However, that is not always the case.  Sometimes, brokerage firms and broker-dealers advise Investors on various decisions that do not align with the Investors’ goals or are not in their best interest.  The SEC and FINRA have been cracking down on this type of self-serving behavior, which often results in losses for Investors, to ensure that brokerage firms and broker-dealers act in the Investors’ best interest.